News 24/7

O.J. Simpson has died – these shows unravelling his complex legacy are essential viewing

These two shows about O.J Simpson are gripping television....

News 24/7 Topics

Harry and Meghan delve into cooking and polo with new Netflix shows

Leo Woodall to join the cast of Bridget Jones 4

WATCH: Teaser trailer released for ‘Joker’ sequel ‘Folie à Deux’ starring Lady Gaga

Jeremy Allen White to play ‘The Boss’ Bruce Springsteen in new biopic

In pictures: Total solar eclipse darkens the skies above North America

Sarah Ferguson shares powerful health message amid cancer battle

The total solar eclipse is a cosmic spectacle well worth the hype

A ‘Legally Blonde’ spin-off series is in the works: Everything we know

Suki Waterhouse confirms arrival of first child with Robert Pattinson

Anna Paquin walks red carpet with cane amid ongoing health issues

Eastern NSW residents warned to stay indoors amid severe weather

Stanley Tucci to juggle acting alongside food and drink passions

Anya Taylor-Joy shares wedding snaps and reveals she secretly married two years ago

Royal fans will be able to visit Queen Elizabeth’s favourite residence, Balmoral, this summer

NASA directed to create time standard for the moon

Olivia Colman and Benedict Cumberbatch to face off in ‘War of the Roses’ remake

Strong 7.2 magnitude quake rocks Taiwan, tsunami warnings issued

Rebel Wilson opens up about Ozempic use: ‘Those drugs can be good’

Barcelona’s Sagrada Familia will finally be completed in 2026

Investigators seek answers in Baltimore bridge collapse as bodies recovered

Hugh Grant mulls surprise career change but says “shocking” abuse puts him off

Rebel Wilson accuses Sacha Baron Cohen of trying to ‘silence’ her

Prince William and Kate Middleton release first statement since cancer news

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New media professionals enter the industry with an innate passion for keeping people informed – although most probably don’t realize that keeping people informed is now a 24-hour-a-day, 7-day-a-week commitment.

Once limited by time zones and printing press schedules, reporting has profoundly changed with the onset of digital communication. Most outlets have switched to 24-hour cycles to meet the growing need to deliver the most immediate and compelling news at every hour of every day.

Many of us have woken to breaking news that surfaced while we were capturing some much-needed sleep. The thing is, news never sleeps. Skeleton crews of journalists, editors, copy editors, illustrators, graphic designers, photographers and cameramen all remain on duty after normal business hours at every operating outlet – whether it’s a television station, online outlet, wire bureau or radio station – poised to cover breaking news, even if that breaks at 3:45 a.m.

As public relations professionals, our job, too, is deeply entrenched in the news – in fact, we are often the ones making it. With the 24/7 cycle comes various pros and cons that we, too, must take into consideration as we counsel our clients through breaking moments or even the run-of-the-mill daily dissemination.