News 24/7

Gwyneth Paltrow addresses backlash over ‘wellness routine’

Gwyneth Paltrow has insisted she eats "far more than bone broth and vegetables"....

News 24/7 Topics

‘It can be done. It must be done’: IPCC delivers definitive report on climate change, and where to now

King Charles marks first Mother’s Day without Queen by sharing poignant photo

Sir Elton John and Dolly Parton record new version of iconic song

Actor Sam Neill receiving treatment for blood cancer

Cate Blanchett reflects on the value of awards and her fascination with complicated women

Visitors flock to Bournemouth to see the famous clifftop goats

Free-diver plunges to record depth beneath frozen Swiss lake

Winning everything everywhere all at once: 5 experts on the big moments at the Oscars 2023

The most influential beauty looks from the Oscars

2023 Oscar winners: ‘Everything Everywhere’ sweeps the awards, including Best Picture

Next in line: the British royal succession explained

Zelensky: ‘difficult night’ after wave of Russian missile strikes kills civilians

Prince Archie and Princess Lilibet: Prince Harry’s kids receive royal titles

Princess of Wales helps wounded soldier during military drill with Irish Guards

‘Your pain is real’: Bindi Irwin reveals debilitating endometriosis diagnosis

Fergie admits to ‘not really knowing’ Meghan Markle, despite what the Duchess shared with Oprah

Everything you need to know about International Women’s Day

Harry and Meghan invited to King Charles’s coronation

Trailblazing transgender MP Georgina Beyer dies aged 65

Guns N’ Roses, Arctic Monkeys and Elton John to headline Glastonbury

Chris Rock unleashes on Will Smith and wife Jada a year after Oscars slap

Humans are still hunting for aliens. Here’s how astronomers are looking for life beyond Earth

Hundreds evacuated as fire erupts in Hong Kong skyscraper

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New media professionals enter the industry with an innate passion for keeping people informed – although most probably don’t realize that keeping people informed is now a 24-hour-a-day, 7-day-a-week commitment.

Once limited by time zones and printing press schedules, reporting has profoundly changed with the onset of digital communication. Most outlets have switched to 24-hour cycles to meet the growing need to deliver the most immediate and compelling news at every hour of every day.

Many of us have woken to breaking news that surfaced while we were capturing some much-needed sleep. The thing is, news never sleeps. Skeleton crews of journalists, editors, copy editors, illustrators, graphic designers, photographers and cameramen all remain on duty after normal business hours at every operating outlet – whether it’s a television station, online outlet, wire bureau or radio station – poised to cover breaking news, even if that breaks at 3:45 a.m.

As public relations professionals, our job, too, is deeply entrenched in the news – in fact, we are often the ones making it. With the 24/7 cycle comes various pros and cons that we, too, must take into consideration as we counsel our clients through breaking moments or even the run-of-the-mill daily dissemination.