Tom Ford ditches “see-now, buy-now” model

Iconic American designer Tom Ford has announced that he will abandon the see-now, buy-now model. While ford was one of the early adopters of the model, the designer will return to New York Fashion Week in September with to show spring/summer 2018.

WWD reports that Ford had initially been optimistic about the new approach to collections but “the store shipping schedule doesn’t align with the fashion show schedule.” Ford also revealed to WWD that business initially “boomed” following his see-now, buy-now show, but the hype around the collection did not account for coverage he ultimately lost through long-lead press.


What’s inside the new Autumn/Winter issue of MiNDFOOD Style

MiNDFOOD STYLE continues its sartorial journey around the globe for the Autumn/Winter 2017 issue, on sale Monday 20 March. This time it’s the sprawling metropolis of Shanghai that forms the bustling backdrop for the best local and international fashion. Take a peek at what’s inside and grab a copy to get your wardrobe set for the change in seasons. 


In The Edit we round up the key pieces that you need in your wardrobe now: the suit, the boots, the coat and more. We were lucky enough to capture Louis Vuitton’s new Spring/Summer 2017 collection within the city’s concrete playground – slate greys created the perfect contrast for a collection embellished with burnished metallics. And  the vibrant neon lights of Shanghai’s nightlife served as the perfect reminder that winter fashion can be as colourful and playful as you want it to be. The debut collection of Dior’s very first female creative director, Maria Grazia Chiuri graces the pages as we chat to her about her new appointment.


The art of one of China’s up-and-coming female artists creates the canvas for our Autumn/Winter beauty shoot; we catch up with EstĂ©e Lauder global make-up artist and celebrity make-up artist Bobby Wang about the must-try trends in lip colour and we discover the fragrances that you’re going to want in your beauty cabinet this season.

MiNDFOOD STYLE Autumn/Winter 2017 is on sale Monday 20 March. 
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