More than ever before, sneakers have made their way into our wardrobes.
Perhaps it’s an evolution from our Covid years, but from pounding the pavement during a work out, to office attire and even more dressy affairs, it’s rare an event that will deem them too casual.
Trend cycles mean the ones to be seen in endure a quick evolution, but some styles in particular seem to stick around.
For the past several years hip trendsetters have been slipping on Adidas’s low profile, three-striped Samba style. Reaching peak hype this summer, they were sometimes hard to get your hands on, but now come in a range of colours.
So what’s the next big thing? The Samba seems to have kicked off a real retro revival, being joined by other streamlined yet sporty low-top styles with nostalgic touches many of us remember from the first time round.
Adidas has evolved its similar styles, adding a chunkier sole to the Samba, called the Sambae, that has quickly picked up popularity, as well as more colours in the Gazelle.
L-R: Onitsuka Tiger; Vega; Loewe; Adidas
Brighter hues in general, like bold tomato red, sunflower yellow and candy pink are overtaking the black and white styles that started the wave of popularity for these type of shoes.
Onitsuka Tiger has been pinpointed as another old-school brand ripe for revival, with plenty of influencers on social media picking up the Mexico 66 style in colourful hues as 2024’s ‘it’ sneaker to have a comeback.
What’s common ground for many of the sneakers being adopted is their slimline low profile, which makes them easier to style in a fashion-forward way, compared to the heftier all-white styles previously in favour. It makes them are perfect to wear with a ankle-length skirt, kick about in jeans, or pair with wide-leg pants.
However with Louis Vuitton’s new creative director for men, Pharell Williams, a known sneakerhead who has already introduced a chunky new shoe to the luxury brand’s fashion line up for women and men, bolder styles may also be set to make their mark this year.