This winter, RUBY’s creative director, Deanna Didovich, has turned to the Danes and their way of winter living to inject everyday happiness into our wardrobes.
The collection, Incandescent, features a number of options that can be worn alone, layered or as a vibrant statement this season. There’s no shortage of colour and print – including candy-pink tartan, autumnal florals, electric pink and deep emerald shades.
The first drops from RUBY’s new collection are available to shop online now. Click here to purchase your favourite pieces.