Big news for Dyson fans.
The brand has just announced it has developed a new tool to add to its hair styling line up that already includes the multi-talented Airwrap styler, Corrale cordless straightener and Supersonic hairdryer.
Called the Dyson Airstrait, the tool is designed to straighten hair from wet to dry, using airflow rather than the hot plates found in traditional straighteners. Instead, it uses focused airflow to achieve the perfect straight style with a sleek and shiny finish. The innovation promises to achieve this trick on a range of hair types without causing the damage traditionally caused by excess heat.
Dyson is well known for its constant technological innovation manipulating airflow, so it should be no surprise that the Airstrait is no different.
If you’re familiar with the Dyson Airblade hand dryers often found in public bathrooms, you might have some idea how the new tool uses a similar idea to style hair, though the technology has been specifically designed with our delicate tresses in mind.
The Airstrait works by containing sections of hair between the two arms of the tongs from which a precisely angled high-pressure blade of air is forced downwards and into the hair, both simultaneously drying and straight styling.
“Having a strong understanding of how to manipulate and realise the potential of powerful airflow is fundamental to the performance of the Dyson Airstrait straightener,” James Dyson, founder and chief engineer said in a statement announcing the new release.
“This expertise, which we’ve gained over the last 25 years, is what has enabled us to deliver our first wet to dry straightener, with no hot plates, and no heat damage. Delivering the ease-of-use that people love about straighteners but with high-velocity air blades, saves time, maintains hair strength and achieves an everyday natural straight style.”
The Dyson Airstrait straightener is powered by the Hyperdymium motor designed by Dyson. It is small enough to fit in the handle, light and powerful enough to generate the airflow needed to dry and straighten hair simultaneously.
Like other Dyson products it also contains intelligent heat control technology that measures the temperature of the airflow 30 times per second. This data is sent to the microprocessor which regulates the heating element, ensuring airflow doesn’t exceed the temperature required so your strands don’t get fried.
The Dyson Airstrait straightener has ‘Wet’ and ‘Dry’ styling modes, and a ‘Cool’ mode to set the style. The ‘Wet’ and ‘Dry’ modes are pre-set with the specific heat and airflow combination for the best results.
Now, the bad news.
Though the Dyson Airstrait is already available in the USA, Mexico and Canada, it isn’t due to be released locally until next year, and the price is yet to be determined here.
In the USA it is priced at $499.99 which is currently the same price as the brand’s cordless Corrale straightener, first released in 2020.