See how swimsuit fashions have changed in 100 years

My mother once told me that as a young girl she and her sisters had knitted bathers. A thought that I found sufficiently horrifying, and indeed my mum spent a good deal of her youth waterlogged. However as this super cute video from Buzzfeed shows, mum’s knitted togs had once been in fashion (long before she wore them, mind).

The video traces how swimsuit fashions have changed – from suits that hid scandalous body parts (like those saucy ankles and knees) to the boop-boop-a-doop 50s curve clingers and the introduction of the bikini in 1946 (fun fact, apparently it was to save material during the austere war time).

Now bathers come in all shapes and sizes, for all shapes and sizes. And contrary to recent controversial ad campaigns, we’re of the opinion that everybody has a “beach ready” body – whether you choose to wear a bikini, a muu-muu or a pair of budgie smugglers (though we’re a little undecided on the final one).

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Lena Dunham directs cute girl power fashion film

Lena Dunham, Girls’ creator and star, and author of the book that really answered a lot of your questions about life Not That Kind of Girl, is the kind of friend that you want to have in your corner. Her latest project sees her direct a really cute, empowering fashion film for her boyfriend’s sister, fashion designer Rachel Antonoff.

Antonoff, creator of sweet and playful pieces, has collaborated with the Swedish big sister label to H&M, & Other Stories on a capsule collection.

The collection won’t hit stores until May 12 (and won’t hit Australia and New Zealand until & Other Stories hurries up and arrives on our shores) but we got a sneak peek at the collection (prints! playsuits! blouses!) in Dunham’s film.

Starring actress Zoe Kazan, the short film, Vote Audrey, is about a young woman who is campaigning to become president (in super cute outfits) and it details the push back she gets from society in doing so.

For Antonoff, the film is all about challenging stereotypes about women – in a simple, but powerful (and confetti filled) way.

Antonoff told The Telegraph,

“This video sends a simple but important message: Never underestimate anyone based on their gender, race or sexuality. Women’s empowerment goes hand in hand with people’s empowerment.”

It’s the perfect project for Dunham who has never shied away from feminism, or her love of fashion. And yes, of course, you can have both.

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