The reason we wear foundation is to even out our skin tone and texture. When applied correctly, the result is the skin looks clear and smooth. But, what is most important is that it looks better then it did without foundation.
Some women shy away from foundation because they associate it with thick pancake makeup that can look like a mask. But even the strongest makeup should have a natural-looking base.
Formula – Foundations are available in many different formulas. Choose one that is right for your skin and style and has a consistency you like to use. Use the following guidelines to choose your formula.
Tinted moisturizer – For normal/normal to dry skin. Gives a sheer, light weight coverage and is an alternative to foundation. Provide a totally natural look. Great for weekends.
Tinted face balm – For extra-dry skin. Provides sheer coverage. Intensively hydrates and gives skin a dewy finish. Balm actually plumps up the skin and reduces the appearance of fine lines.
Stick Foundation – For all skin types except oily. Provides easy spot coverage and is also buildable for medium to full coverage. Best foundation for photography.
Liquid Foundation – For dry to extra-dry skin. Hydrates and smoothes providing medium to full coverage.
Moisturising compact – for dry to extra dry skin. Hydrating formulas provide medium to full coverage.
Whipped foundation – For combination skin and great for skin with texture. Balances the skin by hydrating dry areas and absorbing oil in the T-zone. Produces medium to full coverage.
Oil-free Liquid foundation – For oily skin. For combination skin in the summer. Absorbs oil and smoothes while providing light to medium coverage.
Oil-free Cream Foundation – For normal to oily skin. Absorbs oil, providing medium to full coverage. A could choice to cover acne and large pores.
Oil-free powder compact – For oily skin. Provides medium to full coverage. Because of the portable packaging, compact foundations are great for touch-ups.
Mineral Powders – Suggested for very oily skin (Be careful when choosing colour. Oily skin can change colour of powders and may appear dry and pasty.)