Witchery Launches Tenth White Shirt Campaign

Witchery’s annual White Shirt campaign in support of the Ovarian Cancer Research Foundation (OCRF) kicks off again this April ahead of White Shirt Day on the 8th of May. To celebrate the tenth anniversary of the campaign, Witchery has released 10 beautiful white shirts. Each shirt has a unique style, but throughout the collection there is an understated femininity found in delicate fabrics of silk and lace.  

Each shirt has been uniquely designed to flatter the female figure and empower women. Witchery will donate 100% of the proceeds directly to the OCRF to help fund research into the early detection and treatment of ovarian cancer for every White Shirt sold.

A number of Australian women are supporting the camaign, including model Samantha Harris, actress Jodi Gordon, Network Ten presenter Jessica Rowe, E! Australia host Ksenija Lukich, actress Maddison Brown; Ovarian Cancer patients Letitia Linke, Leane Flynn, Helen Powel, Jemima Leydon; and OCRF research fellow Dr Caroline Ford. “Statistics show that one Australian women dies of ovarian cancer every ten hours. Without an early detection test for ovarian cancer, ten remains a number without hope”, says Lucinda Nolan, CEO of OCRF. “Through the purchase of a white shirt, we can together work to further vital research and ensure that every woman, everywhere – is free from the threat of ovarian cancer.”

View campaign imagery, our favourite shirts in the gallery below. Shop the White Shirts online and instore from at


Deadly Ponies’ Must-Have Leather Jacket is Back

It might feel like it’s too early to be thinking about layering for the chilly winter weather that lies ahead. But if you missed out on the covetable Deadly Ponies Pony Rider last year, you’ll want to get your hands on the reimagined leather jacket, stat.

This season the Pony Rider story continues with the brand’s ‘Series Two’ leather jackets. Imagined in long-hair Spanish wool, the Pony Rider Shearling Jacket has been adapted in shape, with shearling inner and edge trimmings in lavender, marmalade and black. The original Pony Rider leather jacket returns with an updated waist-belt dome fixture.

Want to add a pop of colour to your investment piece from last season? Detachable shearling collars are available in lavender, marmalade and black and can be attached to the Series One and Series Two jackets.

Deadly Ponies Pony Rider Series Two is available in-store and online here now. 

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