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The future of appearance medicine

Now part of the beauty mainstream, appearance medicine is safer, more affordable and more effective than ever before. The experts at Skin Institute reveal what the future holds for appearance medicine.

Gone are the days when appearance medicine was a taboo topic. According to Skin Institute, New Zealand’s cosmetic and skincare treatment specialists, appearance medicine has become more mainstream, accessible and more widely accepted in recent years.

In fact, in 2020, leading cosmetic medicine doctor Dr Sarah Hart believes appearance medicine will be increasingly seen as a normal tool in every woman’s self-care kit. In the past decade, appearance medicine has evolved remarkably, too – today treatments are more effective, safer and cheaper than ever before.

According to Skin Institute, women are much more open about talking about procedures and Kiwis are happy to ask for a helping hand from the experts in appearance medicine. Rather than worrying about days of downtime post- treatment, innovative non- invasive treatments are becoming commonplace.

What this means, says Skin Institute, is that for certain treatments, clients are able to walk in and walk out, perhaps over a lunch break, with minimal to no downtime so they can get back to daily life or even the office straight away. The experts at Skin Institute reveal the biggest trends that we can expect in appearance medicine in 2020 and beyond.

 

INNOVATIVE TREATMENTS

Fat-busting procedures, such as fat-dissolving injections using Belkyra, and fat freezing with Cooltech machines, are two treatments set to grow in popularity in 2020 and beyond. “Cosmetic medicine is a hugely innovative area and we’re always searching for easy walk-in, walk- out treatments for all appearance concerns,” explains Hart. Both Cooltech and Belkyra are two highly effective treatments that can be carried out with minimum risk or fuss.

Cooltech fat freezing is used for fatty deposits on the stomach, hips, thighs, arms and chin. Meanwhile, Belkyra injections are used on the stubborn submental fat under the chin to sculpt the jawline and reduce the appearance of a ‘double’ chin – studies are being carried out on how Belkyra might be used on other areas in the near future. Choosing the right treatment for you depends on the desired end result you have in mind.

As Skin Institute explains, fat freezing decreases the bulk, while fat injections can be customised to sculpt contours. “The results aren’t as dramatic as liposuction and a tummy tuck,” says Hart, “but are appropriate for women wanting more subtle change and minimal downtime.” Not all techniques are equal, however, so do your research beforehand. “For certain treatments, clients are able to walk in and walk out, perhaps over a lunch break, with minimal downtime.”

FILLER BREAKTHROUGH

According to the experts at Skin Institute, while most customers are accustomed to a dermal filler treatment with just one or two syringes of filler per session, large-volume dermal fillers are set to become more common. Think three sessions with three to four syringes per session.

Brazilian plastic surgeon Dr Mauricio de Maio has pioneered a technique that uses dermal filler to support the natural movement of muscles. Rather than filler simply being used to pump up lips and cheeks, the large-volume dermal filler technique creates an incredibly natural look by supporting areas like the temples, chin and jawline to address the signs of ageing.

 

UPGRADE IN THREAD TECH

Threads to treat sagging and jowls are undergoing a renaissance: they are now dissolvable. “Dissolvable threads like Mint and Silhouette are growing in popularity as thread placement changes to suit the needs of different facial types,” says Hart. “Many practitioners are now placing threads under the jaw to give a maximum lift to sagging jowls. Thread lifts last about six months and work best on very early sagging.”

 

PERFECT COMPLEXIONS

Hyaluronan – or hyaluronic acid – is a naturally occurring wonder substance that supports our cells, producing hydration and enhancing collagen projection. Injectable moisturisers, which place droplets of hyaluronan
under the skin’s surface, will be one of the go-to appearance medicine treatments of 2020, according to Skin Institute.

The end result is an incredibly smooth, well-hydrated complexion that lasts for weeks to months. Restylane Skinbooster Vital Light, Juvéderm Volite and Teosyal Redensity are three good options of injectable moisturiser. Hyaluronan fillers can also be used to sculpt and contour, says Hart. A new, firm hyaluronan dermal filler called Volux will be launched in New Zealand this year. “As a firmer filler, Volux will be fantastic for creating defined cheeks and chins,” says Hart.

To find your nearest Skin Institute visit skininstitute.co.nz or phone 0800 SKIN DR (754637).

 

Raf Simons to join Prada as co-creative director

After months of speculation and rumours, Prada has confirmed that designer Raf Simons will join Miuccia Prada as co-creative director of the Prada label.

Since departing Calvin Klein as the creative director in 2018, Simons’ – who already hast the likes of Dior and Jil Sander on his resume – next move has been greatly anticipated by the fashion world. While the move is undoubtedly a gamechanger, Simons and Prada have known each other for well over a decade.

The pair are rumoured to have first met when Simons was appointed the position of creative director at Jil Sander in 2005 which was owned by Prada Group at the time. Over the years the pair have remained close and have hinted at partnerships in the past. 

At a press conference on Sunday night in Milan, Simons spoke at length about the partnership. He was approached by Bertelli after his stint at Calvin Klein and the timing couldn’t have been better. “Miuccia and I had a conversation about creativity in today’s fashion system. And it brought me to open dialogue with many designers, not just Mrs Prada,” he said Sunday. “We have to re-look at how creativity can evolve in today’s fashion system.”

Raf Simons

Backstage at Prada’s recent AW20/21 show in Milan.

“Conceptually, it is also a new approach to the very definition of creative direction for a fashion brand,” the press release—the press release!—reads, “a strong challenge to the idea of singularity of creative authorship, whilst also a bold reinforcement of the importance and power of creativity in a shifting cultural landscape.” A

The alliance will become official on 1 April, and the pair will debut their first collection together in Milan in September with their Spring/Summer 2021 show. Simons will continue to run his eponymous clothing brand, Raf Simons.

The groundbreaking alliance puts to rest talk, for the time being, of who will succeed Miuccia Prada, who turned 70 last year, when she retires.