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Fragrance

Ray of light

MiNDFOOD’s exclusive interview with YSL Manifesto L’Eclat perfumers Anne Flipo & Loc Dong.

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Cate Blanchett in Giorgio Armani’s Si campaign video

We take a look at the Giorgio Armani Si campaign starring Australian actress Cate Blanchett.

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Q&A with Harry Frémont – Estee Lauder Master Perfumer, Firmenich

We speak exclusively with Estee Lauder Master Perfumer Harry Frémont about the latest fragrance Modern Muse.

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Old Spice arrives in New Zealand

Kiwi men can now smell like a ‘man, man’, with the arrival of favourite musky mens’ fragrance Old Spice in New Zealand.

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Jessica Chastain: Star manifesto

Award-winning actor Jessica Chastain shares her philosophy on life, beauty and inspirations.

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Behind-the-scenes: Giorgio Armani’s Acqua Di Gioia

Behind-the-scenes of the commercial for Acqua Di Gioia, starring Emily Didonato, MiNDFOOD TV presents.

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Ricci revival

A new fragrance from Nina Ricci gives a contemporary twist to the signature bow for the fashion house, MiNDFOOD reports.

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Five minutes with: Angela Lindvall

Angela Lindvall, the face of the new fragrance pureDKNY, on being somewhat of a social activist, interview on MiNDFOOD.

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pureDKNY Campaign

Behind-the-scenes: pureDKNY campaign, brought to you by MiNDFOOD.

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Floral tribute

The vision of the late Estee Lauder has been made complete by her granddaughter Aerin Lauder as she launches the new green floral chypre perfume, Jasmine White Moss, a fragrance that has transcended time, MiNDFOOD reports.

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Five minutes with: Yves Dombrowsky

Yves Dombrowsky explains what it takes to create the perfect fragrance, on MiNDFOOD.

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Chanel No. 5: The Film

Acclaimed French actor Audrey Tautou graces our television screens this month as the face of the legendary Chanel N°5 fragrance in a two-minute film directed by Jean-Pierre Jeunet, MiNDFOOD reports.

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Q&A with Carolyn Murphy

US supermodel Carolyn Murphy is one of 
the four faces of Sensuous, Estée Lauder’s latest fragrance., MiNDFOOD reports.

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Q&A with Anne Hathaway

We speak to actor Anne Hathaway, the ambassador 
for Lancôme’s Magnifique fragrance, MiNDFOOD reports.

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Scents of summer

What goes into launching a fragrance? What’s hot this season? How do you decide on the perfect summer scent? We have all the answers in our fragrance guide, MiNDFOOD reports.

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Time is of the essence

Nearly 90 years after Chanel launched her revolutionary fragrance, N°5 remains the most popular scent created, MiNDFOOD reports.

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Fragrance posts.