Sweaters for the Season Ahead

Stay warm – and stylish – in the cold outside with a cosy sweater. This season flared sleeves and loose turtlenecks are the styles to adopt, while bold brights in red and blue, as well as softer tones of blush, oatmeal and khaki dominate the colour scheme. When it comes to material, it’s opposite ends of the spectrum that are in – think chunky knits or light, soft cashmere.

Get inspired with our street style fashion picks below, plus see seven of our must-have sweaters in stores right now.

The Three Trends You Need to Try This Winter

With icy temperatures just around the corner, it’s easy to reach for inky hues of slate grey and navy to echo the colour palette the weather is currently serving up. But the season’s fashion can be as colourful or as pared back as you like as H&M’s Winter 2018 collection reminds us. We’ve rounded up three must-try trends from the collection that will keep your wardrobe on-trend even when the temperature plummets.

Discover more of H&M’s Winter 2018 collection here


Forget about understated knitwear this season – it’s the bolder, the better when it comes to the season’s must-have chunky knits. Incorporate block-colour dressing into your nine-to-five wardrobe by teaming a vibrant knit with a colourful mini skirt or take the bold chunky knit into the weekend by pairing with your favourite jeans.

1. H&M jumper ($49.99). 2. H&M jumper ($49.99) 3. H&M jumper ($49.99)


The perfect partnership of black and white never goes out of fashion but this season monochrome gets a contemporary makeover. Striking patterns, bold stripes and wintery florals  give this timeless colour palette a fresh new edge.

1. H&M skirt ($69.99). 2. H&M blazer ($69.99) 3. H&M dress ($49.99)


No winter wardrobe is complete without that final layer that’s guaranteed to keep you warm. But this season’s coats do more than fend off chilly weather: they make a bold fashion statement too. Whether you’re fond of fiery red, powdery blues or an on-trend plaid print there’s no shortage of statement coats this winter.

1. H&M coat ($139). 2. H&M blazer ($69.99) 3. H&M coat ($179)