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The Magic of Activated Charcoal

Adding this dark, gritty substance to your beauty regime may seem a little counterintuitive. It’s black, it’s powdery, and it may seem just a little bit too weird.

But before your interest starts to wain, and you write off activated charcoal as just another beauty fad, you should know that science backs it. In fact, activated charcoal has been used in hospital emergency rooms for years to treat alcohol poisoning and drug overdoses. The clever little ingredient does so by attaching to toxins in the stomach and absorbing them before the bloodstream can.

Basically, activated charcoal is carbon that has been treated to increase its absorbency. The theory behind using charcoal in beauty products comes from this science. In a nutshell, charcoal acts like a magnet to attract and absorb dirt and oil. When you rinse, all the nasties get washed away.

Here’s why you need a little activated charcoal in your beauty routine.

1.It treats acne

If you’ve been struggling with a breakout or two, activated charcoal could be your answer to pimple-free skin. It works a treat when it comes to fighting off acne-causing bacteria, removing any impurities, reducing redness and inflammation and keeping the old pores squeaky clean. Use it in the form of a cleanser, face mask, or any other charcoal infused beauty product and say goodbye to problematic skin.

2. It whitens teeth

It’s hard to imagine that putting something black on your teeth may actually make them whiter, but it’s true! Activated charcoal whitens teeth by bonding to many of the organic substances that stain teeth like coffee, red wine and nicotine. If that’s not enough to make your (soon to be) pearly whites jump for joy, it also scrubs off plaque and tartar from teeth, due to it’s slightly abrasive, gritty texture.

3. It balances oily skin

Activated charcoal works wonders for oily skin because it helps draw sebum, dirt, and makeup residue out of your pores. Over time, regular use of charcoal can lead to clearer pores that can do their job better, by removing excess oil from your face and helping to balance the skin.

4. It’ll rid your hair of grease

If you’re in the market for bouncy, shiny locks then activated charcoal may just be the product for you. Able to soak up more than 100 times its weight in impurities, activated charcoal makes an excellent hair cleanser. It also polishes away dirt, oil and scalp build-up by exfoliating and deep cleansing. Not only will your hair feel and look great, your scalp and hair will also be healthier, resulting in stronger, faster hair growth.

5. It’ll soothe and heal your skin after insect bites or bruises

If you have a minor cut, bruise or you have been on a mosquito’s menu recently, applying charcoal locally can help to soothe the skin around, lessen the swelling and absorb the toxins from insect bites.

For the Dog That Loves Cashmere

If your pooch loves cashmere as much as we do, we have good news.

Elle + Riley are launching a collaboration with Bridge Bully Rescue, and in doing so, have created a limited run of 100% cashmere dog sweaters, available exclusively in their Ponsonby and online store.

Named, ‘The Clooney Dog Sweater’, this snuggly puppy present comes in red and grey and retails at $169, with 100% of the profits going to the organisation.

If you haven’t heard of Bridge Bully Rescue before, it’s high time you were educated. Bridge Bully Rescue is an organisation dedicated to bridging the gap and raising awareness about bully breed dogs, and how they can be amazing family dogs. Bridge Bully rescues neglected bully breed pups from the wider Auckland area, ensuring that these animals grow up to become loved, family dogs. They even do all the necessary work (de-sexing, vaccinate, microchip, NZCAR registration, de-flea and de-worming) and then place them into well-vetted, forever-homes nationwide.

Basically, Bridge Bully Rescue needs your help. They are entirely self-funded and rely heavily on donations, foster parents and a little extra help from Paw Justice. They’re currently in expansion mode – with their goal to have a purpose-built area for up to 30 puppies, including an isolation unit for pups that are unwell and have special needs.

This little initiative couldn’t come at a better time for either Bridge Bully Rescue or your doggo-friend. Kill two birds with one stone; make a donation and earn your pup a little street cred while doing so.

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