The pair announced in January they were stepping down from Proenza Schouler, the New York-based label they founded in 2002, and now the reason has been revealed.
The design duo will step into the role at LVMH-owned Spanish luxury brand Loewe, recently vacated by designer Jonathan Anderson after his successful 11-year stint in the role.
The pair will undertake creative responsibility for all Loewe collections across womenswear, menswear, leather goods and accessories.
McCollough and Hernandez established Proenza Schouler while they were students at Parsons School of Design in New York.
Named after their mothers’ maiden names, the brand gained recognition for its fusion of tailoring, craftsmanship, and modern femininity. Their senior thesis collection was purchased in full by Barneys New York, propelling them into the spotlight and they won a legion of fans and multiple CDFA awards in the years since.
“We are incredibly honoured to join Loewe, a house whose values and mission align closely with our own,” a statement from the designers read.
“We look forward to working alongside its extraordinary teams and artisans, whose talent — under the exceptional creative direction of Jonathan Anderson — has shaped Loewe into the cultural force it is today.”
LVMH’s Sidney Toledano added, “I have long admired Jack and Lazaro’s work at Proenza Schouler, their eclectic creativity and dedication to craft make them a natural choice to build the next chapter for Loewe.”
The pair will start in the new role from April, and the first collection from them is likely to be shown in October with the spring/summer 2026 season.
Reports have tipped Jonathan Anderson to be heading for a new role at Dior, though nothing has been confirmed through official channels.
