The pop singer-songwriter and Louis Vuitton designer used a huge waterfall of water to create the impression of a breaking wave as the backdrop of the presentation.
The show kicked off the men’s collections in Paris just as a record-breaking heatwave paralysed large parts of France. Guests sweltered during the show held outside the Cité Universitaire, a vast 20th-century student housing complex in southern Paris, many likely wish they were about to take an ocean dip.
With temperatures remained well above 30 C around 9 p.m. local time, the weather and the sand underfoot helped cement the summer vibe of the collection, that leaned heavily into American surf and skate culture. The house said the collection was about ’embracing the sea and shore as spaces of universal human belonging.’
Models wore an eclectic mix of denim, hoodies and flashy jackets as they walked. Some carried surfboards, one with a monogram wetsuit, while others sported tiny monogram bags.
One of the biggest talking points? The low-cut sneakers whose silhouette, white rubber soles and laces bear a not-insignificant resemblance to the iconic skate-cred of Californian lifestyle brand Vans.
Among the more classic styles, there were pullovers with leather patches and dark green suits and coats.
Paris’s runway shows got underway as much of western and central France, including Paris, was experiencing temperatures around 40 C, forcing tourist sites like the Eiffel Tower to close.
The heat so far has not led to show cancellations. But some labels, including Dior and Rick Owens, changed their schedules to hold shows in the morning, Fashion Week organising body FHCM said in a statement.
Among the more classic styles, there were pullovers with leather patches and dark green suits and coats.
Paris men’s fashion week will be followed by haute couture week from July 6, with Pierpaolo Piccioli’s first couture show for Balenciaga among the most anticipated events.
