Your skin isn’t the only thing you should be protecting when you step out into the summer sun. Joico education manager Duncan Richards reveals how to keep your tresses healthy and shiny through the warmer months.
“The sun can burn holes in the cuticle surface of the hair, weakening your hair’s first layer of defense,” Richards explains. Not only does this impair the strength of your tresses, but spend too much time in the sun and you can wave goodbye to shiny, healthy locks. â€śSun robs hair of moisture and essential fatty acids,â€ť he adds. While all of us should be taking steps to ensure we keep our hair out of harmâ€™s way, those with coloured strands need to be extra careful when stepping outside into the sun. â€śNatural colour lightens and artificial colour fades faster,â€ť says Richards. â€śAnd hair becomes brittle and hard to manage as the hair loses its natural elasticity.
Change it up
Fortunately, there are a plethora of innovative products you can use and steps you can take to keep those locks luscious, even when the sun is shining. As a starter, Richards suggests overhauling your haircare routine to suit the season, beginning with rethinking how often you shampoo: â€śYou donâ€™t need to wash your hair all the time,â€ť he says. â€śInstead, try a co-wash, which is a conditioning shampoo. Being a conditioner, itâ€™s gentle and moisturising on both the hair and scalp.â€ť The results are more manageable hair texture with less frizz and flyaways, and longer-lasting colour. Once youâ€™ve pared back how often you reach for the shampoo, itâ€™s also important to include a deep-cleansing option in your fortnightly routine. Richards recommends a Joico K-Pak Clarifying shampoo as â€śit will remove any build-up and impurities, such as salt water, chlorine or chemicals in your local water that cause discolouration or make your hair heavy.â€ť
It might be easy to grab an inexpensive shampoo from the supermarket, but youâ€™ll reap the benefits when you choose salon-professional products. â€śTreat your hair once a week with an intensive treatment, such as Joico K-Pak Color Therapy Luster Lock,â€ť Richards says. â€śThis will replenish your hairâ€™s lost amino acids, provide moisture and give hair back its natural elasticity, shine and movement.â€ť Even if you take the utmost care, accidents can happen, and too much time in the pool and sun can leave locks dry and stiff. â€śRemoving chlorine or chemical build-up is definitely the number one step,â€ť says Richards, then you can begin to repair any harm that has been done.