Say Hello to the Gorgeous New Face of Gucci Beauty.

By MiNDFOOD

Say Hello to the Gorgeous New Face of Gucci Beauty.

Take a look at 18-year-old Ellie Goldstein – new face of Gucci Beauty who was scouted through social media.

While the fashion world has always been a place of expression, there has always been work to be done in the diversity department. 

With Alessandro Michele at the helm, Gucci Beauty is paving the way to a more diverse and inclusive future for fashion and beauty.

The luxury fashion and beauty house recently announced its newest face, Ellie Goldstein, for its latest beauty campaign. Goldstein was scouted through a social media program that followed Gucci’s annual #PhotoVogueFestival initiative.

The initiative has been running since 2016, in collaboration with Vogue Italia, and it invites  people from around the globe to share photos of themselves.

https://www.instagram.com/p/CBlzf0vCuAR/?utm_source=ig_web_copy_link

Goldstein has down syndrome, and she doesn’t let that stop her from doing what she’s most passionate about. The 18-year-old is signed with Zebedee Management. The agency describes itself as “a revolutionary model and talent agency working with and for people with disabilities and visible differences”.

Since announcing Goldstein as their new face, Goldstein’s photo has become Gucci Beauty’s most-liked post ever. Her place in Gucci Beauty exemplifies the progressive nature of the house, which has been seen recently with the creative direction of Alessandro Michele. 

The photo was shot by London-based photographer, David PD Hyde, who was also hired through social media scouting.

https://www.instagram.com/p/CBh2mN8AK9x/?utm_source=ig_web_copy_link

“I love this. Thank you for this amazing opportunity and a fabulous day shooting,” said Goldstein in response to her feature photos posted on Hyde’s instagram.

Here’s hoping the model’s graceful debut into the luxury Italian fashion house will act as a catalyst for much-needed change within the beauty and fashion industries.

https://www.instagram.com/p/CCD8KEDpuh-/?utm_source=ig_web_copy_link

SHARE THIS ARTICLE

Print Recipe

You may also like

BECOME A MiNDFOOD SUBSCRIBER TODAY

Let us keep you up to date with our weekly MiNDFOOD e-newsletters which include the weekly menu plan, health and news updates or tempt your taste buds with the MiNDFOOD Daily Recipe. 

Member Login