Mecca Maxima opens in Auckland

Last week beauty fanatics flocked to Auckland for the opening of Mecca Maxima, with some dedicated enthusiasts camping out overnight to be the first Aucklanders to get their hands on some of the beauty world’s most sought-after brands. Once inside die-hard beauty buffs snapped up everything from luxe make-up from Hourglass and By Terry to Korean beauty must-haves and Mecca’s very own cosmetic line, MECCA MAX.

Not sure where to start? Here are five of our fave Mecca Maxima buys that we’re stockpiling our beauty cabinets with right away.

ELLERY’s new eyewear range is a vintage-inspired dream

Australian fashion designer Kym Ellery has introduced her second eyewear range exclusively to Specsavers. A mixture of sunglasses and prescription glasses, the range is sophisticated with a vintage flair. Bold silhouettes and a refined colour palette of burgundy, tortoiseshell and charcoal lend a contemporary touch to an otherwise classic collection.

Ellery is excited to launch her new range and says the collaboration with Specsavers has been a positive experience. “This has allowed me to push the boundaries in optical trends, just as I have always done for the garments I create.”

The ELLERY eyewear range is available exclusively at Specsaver stores and online at