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Louis Vuitton to launch fragrance

By MiNDFOOD

Louis Vuitton to launch fragrance

The French fashion house is set to take on the world of fragrance, with legendary perfumer Jacques Cavallier Belletrud, the nose behind a handful of Issey Miyake, YSL, Tom Ford and Giorgio Armani scents, at the helm of the project. The perfumer’s dream palette is rumored to include an intoxicating fusion of Louis Vuitton leather and exotic flowers that Belletrud has curated during various trips around the globe in search of exclusive raw materials.

The fragrance will launch this September in select boutiques.

 

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