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Louis Vuitton reveals collaboration with Jeff Koons

By MiNDFOOD

Louis Vuitton reveals collaboration with Jeff Koons
Louis Vuitton has revealed its latest collaboration with the world of art.

Louis Vuitton has revealed its latest artist collaboration, further cementing the brand’s relationship with the world of art. 2017 sees Louis Vuitton partner with one of, if not the most prominent contemporary artists of the time: New York-based artist, Jeff Koons. Koons – who currently holds the record for the most expensive artwork sold – follows in the footsteps of a number of high-profile artists including Stephen Sprouse, Takashi Murakami, Richard Prince and Cindy Sherman.

On 28 April a new range of bags and accessories created in partnership with Koons will launch globally, bringing Koons’ ‘Gazing Ball’ paintings – a series of hand-painted reproductions of masterpieces by Leonardo da Vinci, Titian, Rubens, Fragonard and Van Gogh – to life. His reproductions of the masterpieces have been transposed onto some of Louis Vuitton’s most iconic bags including the Speedy, the Keepall and the Neverfull. In an unprecedented move, Koons has reconfigured the famous Louis Vuitton Monogram to bear his initials.

The Masters collaboration will be available from 28 April.

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