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KENZO’s first fragrance is floral, feminine and fierce

By MiNDFOOD

KENZO’s first fragrance is floral, feminine and fierce
KENZO release their first fragrance KENZO WORLD and we can't get enough.

Luxury brand KENZO have just released their first fragrance, KENZO WORLD. Creative Director’s Carol Lim and Humberto Leon worked alongside expert perfumer Francis Kurkdjian to design a bold fragrance for the modern woman.

Packaged in a mysterious eye-shaped bottle of frosted glass, the perfume generates intrigue and exudes power. Created with a floral vision in mind, the scent is lively and fresh, feminine yet strong and full of energy. Notes of peony and Egyptian jasmine add a sweetness to the stylish mix.

Complementing this spirited and unapologetic fragrance is director Spike Jonze’s short film. Actress and dancer Margaret Qualley, dressed in vivid green, performs a wild and audacious dance to introduce the enigmatic KENZO WORLD.

Check out the video below.

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