From YouTube to Instagram and every newfangled digital offering in between, you couldnâ€™t say thereâ€™s a shortage of beauty information ready and waiting to be consumed by women of all ages. But with an overwhelming plethora of make-up advice taking over the internet, deciphering whatâ€™s right for your skin and your lifestyle can be bewildering. It was this very notion that inspired Bobbi Brown to revisit her in-store make-up lessons. â€śBobbi decided to look at our make-up lessons, and thought perhaps theyâ€™re a little bit complicated Â â€“ she wants make-up to be really easy for everyone,â€ť explains Felix Nguyen, Bobbi Brownâ€™s Australian and Pacific artistry and education manager. â€śBobbi thought why donâ€™t I change all our lessons to how tos and make them more customised. Our make-up artists are like every womanâ€™s personal YouTube channel or version of Google,â€ť Nguyen says. We decided to put Bobbiâ€™s in-store how tos to the test to discover how to make our skin look better; hereâ€™s what we learnt.
Donâ€™t be afraid of skincare
Nguyen says that one of the biggest mistakes most women make is being afraid of skincare and relying on foundation too much. â€śFoundation shouldnâ€™t have to do all the work,â€ť he says. â€śThe better you prep your skin, the better it will look and the less foundation youâ€™ll need.â€ť As for the reason why some of us are reluctant to embrace skincare, Nguyen believes itâ€™s to do with the fallacy that using skincare can cause breakouts or oily skin. â€śItâ€™s about education, going to a skincare counter and letting make-up artists try out products on you so you know how they look and feel. Once you start using the right skincare youâ€™ll usually find you need less foundation.â€ť
Get to know your skin
Understanding your skin is crucial if you want to get the most out of your beauty regimen. â€śOur artists always ask customers how do you find your skin? We donâ€™t ask if skin is dry or oily because we know skin can be so many different things,â€ť he says. â€śEvery face tells a different story.â€ť Updating your skincare and foundation as the season changes is important too. â€śIn New Zealand and Australia your skin tone actually changes quite a lot with exposure to sun,â€ť Nguyen explains.
Correct and conceal
According to Nguyen a lot of women donâ€™t realise they need correctors and mistakenly reach for concealer to do the job, which can draw attention to those pesky dark circles under the eyes. â€śCorrectors neutralise colour. If you use concealer alone it doesnâ€™t have the warmth to neutralise darkness and Â you can actually end up highlighting grey tones in the skin,â€ť Nguyen explains. â€śUse corrector to give your skin a fresh look and follow it with a concealer to bring colour back into the skin.â€ť
Bobbiâ€™s new beauty how tos, including How to Make my Skin Look Better are available in-store now.