The unicorn, Tudor rose, fox and deer â€“ emblems of King George Vâ€™s Royal Coat of Arms â€“ are the basis of Hailwoodâ€™s striking print story for his autumn-winter 2015 collection.
On the runway at New Zealand Fashion Week designer Adrian Hailwood decided to keep things tight and only show the truly luxe pieces from his collection â€“ embroidered unicorns on shirts and Intarsia (picture knitted) roses on cashmere sweaters.
The palette of blues and dove grey mixed well with his diffusion denim line.
As for the name Blackout? â€śI wanted title of show to be a more grungy, not so pretty and what everybody expects me to do â€“ very 70s and glamour,â€ť Hailwood says. â€śI wanted to do something a little bit more modern. Itâ€™s luxe sportswear really. Streetwear/sportswear with a little bit of sparkle at the end.â€ť