Emporio Armani marks 40 years with soft, fluid spring collection

Italian designer Giorgio Armani presented a light and fluid Emporio Armani collection for women and men at Milan Fashion Week on Thursday, as he marks 40 years of the label.

The spring/summer 2022 catwalk show featured an array of chiffon dresses, jumpsuits, light blazers and pyjama-like suits in soft materials. Emporio Armani is seen as a more youthful brand than the veteran designer’s main Giorgio Armani line.

For women, parka jackets were adorned with zips, trousers were light and at times see-though, while chiffon tops were paired with chiffon skirts or shorts.

Armani, 87, started the catwalk show in soft hues of camel, grey, beige, pink that turned into bolder blues, greens and reds. Eveningwear consisted of shimmering sequined gowns and sparkling top and skirt outfits. Some designs had floral prints and decorations.

“This season, the journey begins in an imaginary desert, crossing its oasis and ending in vibrant colourways,” show notes said. “Everything blends together, quite freely.”

For men, there were tailored blazers, tunic tops and pyjama pants. Trousers also bore prints while Bermuda shorts were matched with silky shirts.

In an interview with Women’s Wear Daily, Armani said Emporio Armani, whose logo is an eagle, had “very much evolved” over the decades.

“(It has found) an expanded design offer and larger public. Emporio Armani today is extremely varied, in accordance with the times, which have changed,” he said.

“Youth today is not a question of age, as much as a sensation, a way of being. So Emporio continues to be a container brand, in which everyone can find something. The spirit is free, metropolitan and dynamic.”

The designer will present his Giorgio Armani collection on Saturday.

Milan Fashion Week, which is a mix of in-person shows and digital presentations this season following a virtual edition in February due to the COVID-19 pandemic, runs until Monday.


Summery perfumes that offer a hint of much-needed escape

Wanderlust unfulfilled? Seek olfactory escape with the newest fragrance releases that transport you to another time and place. Radiant solar notes recreate the sunshine in scent form, sea spray misting on the shore is bottled like magic, and delectable gourmand vanilla and sweet honey notes offer an instant mood transformation. 

Here’s our selection of the best new perfumes to pick up that will brighten your day and provide the sort of escape we’re all craving right now.

  1. Diptyque Ilio 100ml EDT, $225  A Mediterranean-inspired green, fruity scent that conjures a sense of being bathed in light, wandering the shoreline with many elements mingling on the breeze. Initial fresh, juicy notes of prickly pear, then bergamot and jasmine, brighten the scent while iris rounds it out with a velvety softness.
  2. Guerlain Aqua Allegoria Nettare Di Sole 125ml EDT, $189 The seasonal entry in Guelain’s lightweight Aqua Allegoria eau de toilette collection this is another fresh, sun-kissed scent centered around the fragrant green bergamot citrus as well as orange blossom but with a warm base of honey, it sings of summer getaways.
  3. YSL Libre Eau De Toilette 50ml EDT, $180 Your after-sunset scent, this is slightly lighter and fresher take on the original Libre with an opening of lavender and orange blossom and hints of vanilla with a chic, slightly powdery finish.

4. Tom Ford Soleil BruÌ‚lant 50ml EDP, $551. Look at the bottle and you almost know what you’ll get. A bright and brilliant mix with opening notes similar to previously mentioned scents, ie bergamot and honey, but with a distinct warm, slightly smoky amber base.
5. Amouage Ashore 100ml EDP, $499 Intended to conjure a white-sand beach in the Middle East when the sun is at is highest and the sea spray is misting back on your face. That means elements of jasmine and rose mingle with pink pepper, turmeric and salty elements.
6. Narciso Rodriguez Narciso Eau Néroli Ambrée 50ml EDT, $143 Heady, tropical frangipani meets orange blossom and neroli, but woods and amber along with Narciso’s classic musky base bring it back down to a more elegant, sexy finish. 

7. Thierry Mugler Alien Goddess 50ml EDP, $184 A sweet coconut and vanilla personality but with plenty of sunny ‘beach holiday’ jasmine notes.
8. Jimmy Choo I Want Choo 50ml EDP, $139 Sweet, juicy peach, but make it classy. That’s the vibe here with additional notes of – what else – jasmine and vanilla, Not a complex scent but an easy summer wear that has wide appeal – and a stunning bottle.
9. Maison Christian Dior Eden-Roc 250ml EDP, $560 Dior’s ode to one of the most famous luxury hotels along the French Riviera: the Hôtel du Cap-Eden-Roc. A woody floral with sea salt, citrus and mineral notes.

10. Byredo Open Sky 100ml EDP, $376 Open Sky is intended as a tribute to the ‘romance and seduction of travel’ (remember that?!) with aromatic pomelo mingling with hemp leaves, pepper and vetiver.  Think unusual and unexpected – quite divisive.
11. Marc Jacobs Daisy Eau So Intense 50ml EDP, $129 A ‘yummy’ spritz that opens with bursts of strawberry and pear but settles into a deeper heart of honey and rose and vanilla elements can be smelt on skin hours later.
12. Ellis Brooklyn Bee 50ml EDP, $178 Dripping with honey, warmed with dark rum, and loaded with the addictive notes of vanilla bean, sandalwood and cocoa absolute, it’s warm and soft and delicious, a must-try if you are a fan of the golden stuff.