The Christmas period can be a difficult time for many so Ted Baker London in Britomart, Auckland is doing its bit to spread some goodwill and cheer.
Next week it’s launching its “DonaTED” campaign – a collaboration with the Salvation Army – which is calling for people to bring their old threads down to the store.
The campaign runs for two weeks from November 25 to December 10. For every donation of “old threads” to the green wardrobe located in the Britomart Atrium, Ted Baker will be rewarding participants with 15 per cent off their next Ted Baker purchase.