Love it or loathe it, itâ€™s been difficult to avoid the contouring trend that took over the beauty world, but Olivia Wild, Bobbi Brown Training Manager, assures us that contouring is on the way out. â€śThe trend is all about skin. Itâ€™s about a luminosity in the skin and having shape in the face. And thatâ€™s always been Bobbiâ€™s approach, even 25 years ago.â€ť While Wild explains that there is a place for contouring â€“ think the theatre â€“ she says that what people get with contouring is they are emulating make-up thatâ€™s been created for television. â€śTheyâ€™re trying to create a look for stage or television, and it doesnâ€™t translate well into real life.â€ť
â€śA lot of women who come into Bobbi Brown for contouring already have beautiful bone structure,â€ť Wild says. Instead of reaching for contouring palettes, take some time to get to know your face shape in the mirror. â€śAppreciate what you already have,â€ť says Wild. â€śUse bronzers instead. Youâ€™re looking for the warmth on the chest and bringing that back into the face. You can use highlighters on the high points of your face to create a lift,â€ť she adds.
Easy Does It
Keeping it really simple is the best, and easiest, approach to take. A blush and bronzer is all you need to create a glow. â€śStart with the bronzer, and once youâ€™re done go in with a clean brush and blend out any lines. Smile, then apply a little colour to the apples of your cheek,â€ť instructs Wild. As for the colour you should use: Wild recommends the shade your skin would be when you exercise.
Light Up â€śApply highlighting powder to the areas where light naturally hits the face â€“ on the cheekbones, on the cupidâ€™s bow, in the corner of the eyes, a little bit under the eyebrow,â€ť explains Wild. The real trick to using highlighter correctly is not overdoing it. â€śA mistake that lots of people make is taking highlighters too literally and putting it on so you can really see it.â€ť Wildâ€™s pro tip to ensure you have the perfect amount of highlighter on is to use the torch on your mobile phone. â€śYou shouldnâ€™t be able to see highlighter in normal lighting â€“ use the phone light and hold it against your skin.â€ť
According to Wild, Kiwi women donâ€™t wear blush enough. â€śA lot of women wear all their foundation, all their eye make-up but forget about blush or sculpting. And what that does is leave the face looking really flat.â€ť Wild explains that foundation takes all the natural shape, shadow and contours out of skin. â€śBefore you even put Â on foundation, you need to look at your face and work out where you need it. You still want to have shape in your face.â€ť