It’s taken a while, but finally the fashion world is catching up to the idea that ‘nude’ tones mean different things to different people.
Christian Louboutin was widely praised earlier this year for his collection of his iconic pigalle shoes in a range of nude hues.
Now a shopping aggregator site, Nudevotion is gaining traction for making it easier for women to find shoes and lingerie in a shade of nude that suits them.
The site’s creator Steve Moscetti spoke to Refinery29 about the reasons why the site was necessary.
“Not long ago, ‘nude’ meant ‘matches white skin,'” he said. “Because not everyone’s ‘nude’ is the same, people with skin of any other color were implicitly unable to participate in the trend,” he said.
The site pulls in searched for items, and an editorial team sort them according to skin tone. At the moment the items are sorted into two categories – a lighter shade of nude and a darker one, with more tweaks to this slated.
The importance of inclusive – and diverse – fashion can’t be overstated.
As Radhika Sanghani wrote in The Telegraph,
“Never being able to find a nude bra, lipstick or elastic plaster isn’t just inconvenient – it’s a reminder that we still live in a world with a white standard of beauty. The majority of models are Caucasian, magazines rarely have women of colour on the cover, and young girls grow up thinking that true beauty is a white Hollywood A-lister.”