Featuring notes of tuberose, musk and soft woods, the new Michael Kors Sexy Rio fragrance is a tribute to the glamour, culture and sensuality of this iconic city.
Here fashion designer Michael Kors and fragrance nose Trudi Loren tell us about the creation of this new scent…
Why did you choose Rio as the first destination for MK Collection fragrance?
It’s a chic, fascinating city with a rich culture and a love of style. It radiates romance and adventure—the two ideas that inspired the Sexy fragrance line to begin with.
What do you love about that city in particular?
The sun, the heat, the fabulous music, the diverse culture that celebrates beauty and dancing and art and of course, the beach.
What makes Rio (the city, and the fragrance) sexy?
Rio (the city and the fragrance) is bold, seductive, complex and unique.
Is this fragrance for the woman who wore the original Sexy fragrance or another?
If she’s looking for a little more heat, then yes! We wanted to keep the heart of the original fragrance while adding a warmer sandalwood and vanilla finish. It’s a sensual update that’s great for summer.
What are the must-have fashion items you should bring to Rio?
Metallic sandals, a pair of white jeans, a black bikini, sunscreen, aviator sunglasses and a Michael Kors Sexy Rio fragrance, of course!
What are your fashion tips for what to wear in Rio during the day? And at night?
Rio is all about relaxed glamour during the day and indulging at night. Casual shorts and chic sandals are perfect for exploring the sights under the sun, while after-hours calls for a sleek dress and heels that are ready to dance.
Trudi Loren :
What was the inspiration for Sexy Rio de Janeiro?
Rio de Janeiro is an iconic city filled with energy, vibrancy and, of course, sensuality. Capturing all of this in a scent was a creative challenge but a fun one.
How does this juice differ from the original Sexy Amber?
The Sexy Amber fragrance is built around the sensuality of Amber wrapped in Sandalwood. It is a scent focused on the use of raw materials to define a mood not a fragrance inspired by a destination. From an olfactive perspective, there is a bouquet a flowers in the heart and vibrant, juicy fruity notes on top which are not in the Sexy Amber fragrance.
How does the fragrance olfactively transport the wearer to Rio?
The use of Brazilian Mango gives the fragrance effervescence reminiscent of the colors of Rio while the heady floralcy of Linden Blossom and Gardenia create the steamy heat of the beach.
How are the ingredients seductive?
The seductive ingredients are the Vanilla Tahiti SFE combined with musk and Ambrox for a warm skin effect.
What type of woman do you imagine when creating the fragrance?
This is definitely for an extrovert! She is confident in her sensuality without being overtly sexual and she is generous of heart just like Brazilian women.
Have you ever been to Rio? If so, what was a favorite part of your experience?
Yes, I have been to Rio and found it fascinating. My favorite part is the people and their love of life. Nothing is boring in Rio de Janeiro!