Creative genius

In my line of work I get to meet all sorts of people. Some famous, some not so famous. Some interesting, some not so interesting. Some hard working, some not so hard working. Fortunately for me, British make-up artist and Shiseido’s artistic director, Dick Page, is famous, interesting and hard working.

I was first introduced to Page at the launch of Shiseido’s new lipstick line in Soho, New York. Organisers re-created a behind-the-scenes set of a working fashion show, right down to the lights and cameras – there was much action.

This is the first global colour collection created by Page and it kicks off with 20 vibrant lipstick shades. Its point of difference? It hydrates to give ultra-moisturised lips and uses translucent red pigment, a colour compound of dye and powder.

Page is not your typical make-up artist. I say “artist”, as his process for creating images, whether for a runway show, advertisement or make-up line, is much like an artist’s. He has a painter’s eye for colour and detail, which has established him as an industry leader. He has been involved in creating some of the most recognisable pop culture images.

These include the latest Louis Vuitton advertisement featuring Sophia Coppola and her father; the DKNY advertisement featuring Karen Elson; the Marc Jacobs campaign featuring Victoria Beckham; and covers for W, Allure, Harper’s Bazaar and Pop.

Page has worked with uber-famous photographers Richard Avedon, Juergen Teller, Michael Thompson and Inez Van Lamsweerde and Vinoodh Matadin and celebrities such as MiNDFOOD cover stars Scarlett Johansson and Julianne Moore.


I meet Page for a second time in New York at his favourite breakfast haunt. He is softly spoken, almost awkward and enjoys creating a life with less chaos.

He tells me what he will be cooking for Christmas dinner and how he bought a little place on Long Island: “It was $150,000, a weekend escape close to the water. I can go kayaking. We have an old boat and every weekend we try to get away.”

I imagine that Page’s laid-back approach to life is what makes him stand out, his point of difference, amid an industry that is spinning around him.

Shiseido and Page are a good fit. That quiet, detailed, creative approach works, and you can see that both sides have huge amounts of respect for each other.

“As a child I was always drawing and writing. Dad left us when I was 12, so I worked in a slaughterhouse after school at 13,” he says. This matter-of-fact approach is how Page has become so successful.

“Often, it’s not until I’m on holiday and I see a magazine or campaign that I have been involved with and I think, ‘Oh, that’s right, I did that. Didn’t come out too bad,'” he says.

Growing up with three sisters in Sutherland, UK, left Page wanting more out of life.

Of leaving home he says, “It was the late ’70s and it was about punk music and fashion. I started cutting friends’ hair, making clothes, I made it up as I went along. I can’t believe I got away with it all. You don’t take no for an answer, you just keep pushing it and see where it takes you. I never started out with a plan, I just had fun and worked hard along the way.

“People can get dazzled by the idea of celebrity, but anyone who is [brusque], who treats you like shit, I won’t give licence to let anyone treat me like that. I don’t need it and I won’t work with them again.

“Posh [Victoria Beckham] is hilarious. She’s a product, she’s fun and she has no illusions.

“Working with Marc Jacobs is intense; anything can happen. He takes the full 360-degree creative process on board and anything can change right up to the last minute. It can be frustrating working on the shows, as they take six days, including tests.

“Drew Barrymore is so sweet and adorable. Considering what she has lived through, she is very nice.

“Julianne Moore is a working mum who lives here in New York and is great to work with.

“Catherine Zeta-Jones has a great sense of humour. We grew up in a similar area so we understand the same sort of humour.

“Working with Richard Avedon, a real master, was an amazing, very intense experience as the lighting came from one side so the make-up was about painting shadows on one side of the face. He was exciting to be with.”

Page’s signature style is minimalist – a look that is very natural and as untouched as possible.

He has been doing Kate Moss’ make-up since she was 15, though he isn’t a fan of working with models that look child-like. “Choosing models that look like children, I have a real problem with it,” he says.

Since 1997 Page has been working with Shiseido in Japan on its premier domestic line of cosmetics. In 2007 he was appointed Shiseido’s artistic director. Page’s key role is colour creator and product developer for the brand worldwide.

“In creating a look, I start with a creative process that involves painting,” Page says. He begins with watercolour paper and creates different paintings and swatches, mixing his media with photo samples, as would an artist.

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Time to sparkle


Adding colour to your cheeks is a quick way to bring a dull complexion back to life. This season, cheeks should look naturally flushed using soft pink- or peach-toned blushers.

Apply the colour across the apple of your cheek to create a just-been-pinched look. If you can’t find the apple of your cheek, look in the mirror and smile: it’s the “pillow” created.

If you add too much colour, tone it down with translucent powder. To achieve a bronzed look, sweep bronzing powder over your cheeks.


It’s official: red is summer’s hottest shade. Look for red lipsticks and glosses with black undertones, such as plum, raspberry and cherry.

For a perfectly painted pout, trace the outer edges of your lips with lip liner to define your lips and prevent your lipstick bleeding. Paint the entire lip area with the lip liner to ensure you’re not left with an obvious line when your lipstick fades.

Finally, apply your lipstick with a brush. For a more muted look use your fingertips.


The first step to achieving a fresh-faced look is to select the right shade of foundation and concealer.

Give your complexion an extra lift with a primer – it will add a radiant glow to your skin.

Cover blemishes with a firm concealer, such as a stick, and use a creamy liquid concealer for dark under-eye circles.

Apply your foundation lightly and blend well, particularly around the jawline. Fix your foundation with translucent powder using a volumious brush for a barely-there effect.


To get the look, prep the eyelid with a primer or oil-free foundation. Apply eyeliner to the upper and lower lash lines.

Next, apply a light base eye shadow colour over the lid from your lash to your browbone.

Using the base colour as a guide, choose a slightly darker shade.

Start at your lash line and blend the colour up. Don’t go above the crease line that’s created when your eye is open. For added drama apply the darker shade to the bottom lash line.

Finish with several coats of volumising mascara.


The endless whirl of parties during the festive season can take its toll on even the most organised social butterfly’s beauty regimen.

A glowing complexion is one of the best party accessories, while smooth and supple skin will provide the perfect base for applying make-up.

To achieve this, Bobbi Brown, MiNDFOOD’s exclusive beauty columnist, suggests a daily skincare routine that ensures a fresh-faced glow throughout the holiday season.


Resist the impulse to jump straight into bed after a night out. Removing your make-up is a must if you want your skin to look fresh the next morning.

Follow your normal nightime routine and prop your head up with more than one pillow during the night to avoid puffy eyes the next day. For an extra boost while you sleep, apply a nourishing face oil, such as Trilogy CoQ10 Booster Capsules, RRP $49.


The latest toner formulas are alcohol free and don’t strip the skin of its protective natural oils. A toner can clean away the last remnants of oil that your cleanser may have missed. Try Lancôme Tonique Douceur, RRP $64.


To give your partied-out complexion a boost, use a mask once a week. Clay masks draw out impurities from the pores. Hydrating masks, such as Chanel Précision Anti-Fatigue Gel Mask (RRP $90), contain essential oils or glycerin to give moisture back to the skin and leave it feeling soft . Glycolic acid masks exfoliate and help unclog pores.


These concentrated liquids are typically packed with vitamin C and other skin-nourishing nutrients that work to improve the skin’s appearance and help prevent visible signs of ageing. Apply a serum, such as La Prairie Anti-Ageing Longevity Serum (RRP $365), after cleansing and before moisturising.


The heat of summer can leave skin feeling extra oily and prone to break-outs. Use an exfoliant, such as Estée Lauder So Polished Exfoliating Scrub (RRP $65), at least once a week to ensure the party season’s grime, sweat and make-up has been scrubbed away. Look for a product that’s designed specially for the face.


Nothing says glamour like well manicured nails in a rich new shade. Add a few coats of chip-resistant polish an hour before you head out the door. Black nails are still fashionable this season while all shades of red, including berry and plum, are proving to be popular for summer. Try O.P.I Nail Lacquer in Petersburgundy, RRP $23.


• It’s best to start with a small amount of foundation and build up coverage in stages. Less is always more.

• Blending your foundation is imperative. Make sure your neck and décolletage match the shade of your face.

• Apply your make-up in a well-lit space and look in more than one mirror to ensure a flawless result.

• The right tools can make a big difference to make-up application. Keep brushes and sponges clean and make sure pencils and liners are sharp.

• Apply primer to your skin before moisturiser and foundation to ensure your make-up lasts through the night while giving your complexion extra radiance.

• To stay looking fresh, day and night, slip some make-up remover wipes, cottonwool buds and concealer in your handbag for on-the-run touch-ups.

• The morning after a night of excess, splash your face with cool water to boost circulation to the skin. Moisturise well. Use brightening eye drops to treat tired-looking bloodshot eyes.

• Spritz your skin throughout the day with a reviving spray to keep it hydrated.

• Drink water, and lots of it, during the party season to prevent dehydration.

• If exhaustion starts to show, hide dark under-eye circles with a creamy concealer.


If you’re stepping straight from the office into the night, you can still achieve dramatic results.

First, freshen your make-up with pre-moistened wipes. If you don’t have time to re-apply all of your make-up, remove your eye make-up only and apply a darker eye shadow and eye liner.

Touch up any imperfections with a dab of concealer and apply foundation, only where needed, using a brush or your fingertips. A sweep of bronzing powder along the bridge of your nose and cheeks adds an instant glow while blusher will highlight your cheekbones.

Finally, refresh your face and “set” your make-up with a hydrating spray, such as Dior HydrAction Deep Hydration Refreshing Spray, RRP $55.

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