Andrea Moore setting new boundaries

Andrea Moore proved she was serious about her plans to grow her self-titled fashion label at New Zealand Fashion Week yesterday.

This year she presented her collection with a high energy fast-paced show in Fashion Week’s largest venue and she packed it out too.

Not only that but it seemed that Moore had double the number of models and clothing exits. Singer Ginny Wigmore also opened and closed the show with a live performance.

Moore’s autumn/winter 2015 collection WinkWink, inspired by surrealism, was rich in colour and style, and accessorised by her new range of eyewear, handbags and jewellery.

Andrea Moore brocade for web

“Surrealism is all about using your imagination to do things and doing it a little bit differently and pushing the boundaries,” Moore said.

It was also the debut of Moore’s diffusion line, I AM, led by emerging designer Jacenta Kwan. I AM’s autumn/winter 2015 collection Curious Cat comprised a broad range of preppy fun styles.

I AM blue for web

Moore said I AM was a response to customer demand. “We get a lot of people wanting casual, work and glamour, everything, and everyone is time poor so we want to be able to give people as much as possible.”

Moore has definitely delivered on that.

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New Zealand Black Week

It’s no secret that New Zealanders love black, and there was definitely a “black” mood on day one of New Zealand Fashion Week.

NOM*d kicked things off with a predominately black collection of sophisticated grunge garments for autumn/winter 15

Lela Jacobs followed with her collection Post-Dystopian. The presentation began with a “Dystopian” segment, followed by “Post-Dystopian” designs. “It’s like a double negative. It actually equals utopian without saying utopian,” Jacobs said.

Lela for web

Jason Lingard’s collection Anti drew inspiration from Marilyn Manson’s album Antichrist Superstar (1996). The collection was unashamedly “goth”, layering black upon black punctuated with texture.

Jason L 2

Meadowlark’s Alchemy collection was inspired by the ancient magical science dedicated to the transmutation and the search for eternal life.

Meadowlark 2

Stolen Girlfriends Club even handed out black ponchos for its outdoor show held at the speedway at Western Springs Stadium; and NOM*d issued black ear plugs for the presentation of its Noise collection.


Trelise Cooper brightened things up though she also put black on the runway too. She drew inspiration for her free spirited Cooper collection from rock festival Coachella. A collection that melded artisanal handicraft with romantic florals.

Cooper for web

For her Trelise Cooper label “a dark romance” unfolded with black feathers and glittering onyx beads. There were also sculptural mid-calf skirts blooming with jumbo florals.

“I’ve surrounded by people who’ve been to Coachella and I’ve been in Ibiza, Mexico, Morocco. I got that vibe, I want to wear it myself and I just wanted to express that,” Cooper said. “And then the other half of me likes to be a little bit black and white and sculptural so it’s go two different personalities.”

TC for web colour

Former unisex label Salasai put the focus on women. Its collection entitled Self Portrait featured childlike hand prints and billowy free-flowing midi length dresses and skirts, and feminine rosettes.

Salasai for web

Stolen Girlfriends Club went for a “Twin Peaks vibe mixed with a little bit of camping and typical Stolen Girlfriends Club grunge” when designing its Guilty Ones collection. It also kept its sense of humour. One of its signature prints was titled ‘Death by Decaf”.

“It’s a bit of a mash up as per usual. We like to play with opposing themes and mash them together and see what comes out the other end,” Stolen Girlfriends Club co-designer Marc Moore said. “It’s a bit of a juxtaposition I guess but I really love this collection. It’s a real return to our roots. Lots of denim, leather and knitwear and I think it’s all the strong points of our brand and we are playing on it a bit more and being a bit smarter with our offering and channeling into what our girl and our guy wants to wear.”

The speedway at Western Springs was the runway for the Stolen Girlfriends Club offsite show. “It’s pretty bogan but we’ve got a bit of bogan in us so it suits us pretty well,” Moore said. “We like the idea of taking fashion to somewhere that’s kinda not fashion.”

SGC web

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